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GT Fashion Week 2025: Front Row Glamour & Future of African Style
Hello, darling, from Lagos! There’s an energy that crackles in the air during GT Fashion Week that you simply can’t find anywhere else. Forget the freezing temperatures of Paris or New York; here, the heat comes from the sheer volume of talent, the incredible street style, and the electric vibe inside the tent. I…
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Decoding Serums: Your Guide to Choosing the Right Active Ingredients
If you’ve ever stared at a skincare shelf wondering, “Which serum is actually going to work for me?”, you’re not alone. Serums can feel like secret weapons in a skincare routine, but only if you choose the right one. Today, we’re diving into how to pick the right active ingredients (spoiler: the jargon doesn’t…
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How to Price Your Beauty Services Without Burning Out
Pricing isn’t just about picking a number: it’s about honoring your worth, your energy, and your costs. Learn how to price your services like a pro and still love what you do.
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From Booked to Branded: Building a Sustainable Beauty Business
Being “booked and busy” isn’t the goal, being branded and balanced is. Here’s how to build a sustainable beauty business that grows with you, not against you.
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How to Build a Profitable Beauty Business in Lagos
Let’s be honest your hands are magic. You can blend a contour like a pro, sculpt a flawless gele, or melt a lace wig so well it looks like it grew straight from the scalp. Your work is art. Your bookings are full, your DMs won’t stop buzzing, and from the outside, business looks…
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7 Things You Should Do Before Attending a Fair In 2026
If you’ve ever been to a fair or trade event, you know how exciting and overwhelming it can be. Rows of booths, bright lights, endless networking opportunities, and people everywhere.
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Why Your Kids Need Healthy Skincare
Let’s be honest, kids have some of the softest and most delicate skin ever — and that’s exactly why it deserves a little extra care. From the moment they start exploring the world (and getting messy every two seconds), their skin goes through a lot.
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Welcome to The Sozaya Edit
Hi, I’m so glad you’re here. If you’ve stumbled onto The Sozaya Edit, think of it as your digital corner for beauty, creativity, and the kind of growth that feels good; not rushed, not forced, but intentional. This isn’t just another beauty blog filled with product lists or trends that fade by next season.…